Marketing strategy perspective for Vietnamese enterprises in the US market after the Reciprocal Tax policy
On April 2, 2025, the US Government announced the application of a 46% reciprocal tax on imported goods from Vietnam. This is a surprising move, posing a big challenge for Vietnamese businesses exporting to the US market. In this context, changing Marketing strategies and finding adaptive solutions is more urgent than ever. Let’s explore the […]
Brand Strategy consulting for the premium Hotel and Hospitality industry
Amidst fierce competition in the hospitality and service sectors, leading businesses recognize that the core of success lies in a streamlined, effective, and trend-forward comprehensive brand strategy. As customer behaviors continue to evolve and traditional marketing approaches lose their relevance, adopting an all-encompassing Marketing solution becomes the “golden key” to building brand distinction, meeting real […]
Comprehensive Marketing Strategy solutions for foreign enterprises entering Vietnam
Vietnam is becoming an increasingly attractive destination for foreign enterprises, thanks to its robust economic growth and rising consumer potential. However, to successfully penetrate this market, international companies must develop a comprehensive and well-structured Marketing Strategy. As the leading strategic consulting agency in Vietnam, SEFA Media provides exclusive end-to-end marketing solutions designed to help foreign […]
Breakthrough growth with SEFA Media through optimal Pricing Strategy
Pricing is far more than just a number assigned to a product or service. It is a powerful strategic lever that defines brand positioning, attracts customers, and drives revenue growth. When executed effectively, a Pricing Strategy not only maximizes profits but also reinforces a business’s competitive edge in the market. In this article, SEFA Media […]
